B2B Database
Are you looking for a pre-qualified list of prospects? You need a B2B data source. However, it is difficult to obtain B2B data cost-effectively. Eventuell Database Inc, a leading B2B database company, has been working with global customers for over 8 years, providing us with experience and the insights that work best and deliver results. Would you like to learn more about B2B databases? Let's get into that. A B2B database is a collection of contact information for your potential customers. The right set of B2B data is a key tool for businesses looking to engage with customers better. The B2B database focuses on the firmographic information of the target group. The filmographic report contains all the required attributes of a potential organization.
What types of B2B data are there?
There are several different types of B2B database that sales and marketing teams can use. Depending
on your product or service and your sales process, these different types of data can be used to
effectively target and engage with your potential buyers. They are as follows:
Account
Account information is information about the company or account you want to target. It helps you get a
better picture of each account to know who to target and how to better target them by customizing
your message or refining your offering. Some examples might include the company name, current
funding, website traffic, appointment of a new CEO, or some content that has just been released. All of
this data can help you get the best idea about who needs your offer, and which accounts you should
prioritize.
Contact
Contact information gives you information about the people in the company or account you want to
contact. The data includes data points such as contact names, positions, and email addresses. These
contacts should be your ideal buyers and your sales and marketing team will focus on them. Depending
on the data you have for each contact, different communication channels may be used to get your
message across to them. For example, if you only have an email address, a sales representative can only
connect via email. However, getting phone numbers and even social media accounts opens up the
possibility of multi-channel outreach, increasing the chances of engaging with your contacts.
Engagement
Engagement data shows the interactions between your leads and your company. This may indicate if
they have previously downloaded something from you, liked your social media posts, or spent time
browsing your website. It can also be used to redirect to contacts who may have opened your email or
clicked on your ad but took no further action. This data is great when combined with intent data
because it first shows how potential customers interact with your business to see how likely they are to
become buyers.
Intent
Intention data is behavioral data based on insights gained from internet use. It identifies consumers'
buying intentions to see if and when they want to buy. The data reveals the product or service they are
looking for. Internet trackers may be used to collect data about the intentions of visitors to your website
or similar websites, such as competitor websites or comparison sites are collected. Depending on factors
such as opening emails, downloading content, and visiting websites, they show what they are interested
in and display purchase notifications. This allows B2B sellers to prioritize accounts that are actively
seeking solutions over other accounts that show no intention.
Firmographic
Firmographic data are various characteristics that are used to divide companies into groups. This can be
in the form of information such as industry, company size and turnover. For example, you could create a
segment to target companies in the manufacturing industry with 50-200 employees and over $100,000
in revenue per month. It can be used by sales and marketing teams to target specific companies,
allowing them to tailor their offerings to meet business needs.
Demographic
Demographic data is information that can help you identify who you are targeting. This is descriptive
data that you can use to label and group your data in areas such as age, gender, or location. These traits
can be based on their personality or geography and can help you change your offer or see trends in how
different people respond to your campaign.
Chronographic
Chronographic data includes the time element for any events or changes that have occurred that could
provide a sales or marketing opportunity. Examples could be a newly appointed manager, recently
raised funding or the process of hiring a new employee. This type of data can be considered time-
sensitive and opens a window of opportunity to make offers just when they need it.
Technographic
Technographic data relates to the various technologies (or technology stacks) that your target company
uses. This can include hardware, software, digital tools, platforms and more. As the number of
technologies available is rapidly increasing and being adopted by companies, understanding what
technologies they use allows you to tailor your offerings in a way that makes sense to them.
This is especially useful for technology providers, as technology data helps identify companies that are
best suited to target. Knowledge of important findings, e.g. Whether they've just purchased a new CRM,
are using a competitor's product or service, or are using an outdated automation tool can help get the
right message to the right account.
Why Use B2B Data?
Are you using Cold Outreach or Account-Based Marketing (ABM) to increase your sales? If so, it is an
important asset. Allows you to create a segmented contact list that your sales team can put to good use
to expand their potential channels.
Why Choose Eventuell Database Inc as Your B2B Data Solution Provider?
Eventuell Database Inc is the ideal choice for B2B organizations looking to work with globally compatible
high-quality data. Eventuell Database Inc enables B2B sales and marketing teams to:
- Search a global database of business and company profiles.
- Launch multi-level outbound campaigns targeted to your ideal customer profile.
- Enrich the data in your CRM to keep your B2B data updated.
- Ensure GDPR compliance by using data that meet the necessary legal requirements.